Earlier this week, Peter Moore gave a speech at the Ziff Davis Electronic Games Conference, called "The Elite 8: Eight Ways to Confront Elitism and Open Doors for Our Industry."
In his speech, Peter explained that our industry is becoming a little too elitist, saying we need to do key structural work to "open our doors." He presented our "Elite Eight," eight ways we can shake up our industry, to make it more responsive, more in tune, open our doors, and lay the best foundation to grow the number of console gaming households.
1. Beyond The Boys In Their Bedrooms. Appeal to a much wider audience.
2. Don't Pass The Buck On Rising Development Costs. We need to find ways to reduce costs and restructure our revenue models.
3. Rebel Without A Platform: Bring Aspiring Developers Into The Fold. For too long we've expected the developers of the future to claw their way up to us ... we have to start coming to them and proactively develop a farm team of future stars.
4. It's A YouTube World: Embrace Community Created Content. We're control freaks when it comes to how games are delivered to consumers. We need more spaces where garage designers can get noticed.
5. Set Us Free. We should look at delivering new IP in new ways that recognize how powerful a concept shaping your own gaming experience is.
6. We're Too Cool For School: Make Ourselves More Approachable. Games are more powerful, but less approachable. We need to make more games for more people. Expand demographics, online gameplay, strong family settings.
7. Lower The Total Cost Of Ownership With Choice. Consumer should have choices, starting at entry level, purchases should be upgradable, don't lock consumers in.
8. Treat Windows Like A Gaming Platform. Windows as a platform reaches more people than any console ever will.