Thanks to 1UP for their article covering Japanese Xbox boss Yoshihiro Maruyama's comments regarding yesterday's significant Xbox price drop in Japan. Maruyama explained that the price cut wasn't a reaction to Sony's Japanese PS2 price drop: "This discount was in the works for the end-of-year shopping season before SCE's announcement. The timing was on our own terms, and we aren't simply following the leader here." He also tried to explain why the Japanese videogame market is shrinking, suggesting: "You see companies in the U.S. using a multiplatform strategy, developing games for several consoles at once, with Electronic Arts leading the way. However, Japan concentrates all its development on the top platform alone, so it's easy to run into dead ends."