Xbox Live Arcade: 'scale down' to the market lost to the hits
Date: Saturday, August 12 @ 17:57:19 UTC
Topic: Xbox 360


Chris Anderson, author of the popular new book "The Long Tail," comments on Peter Moore's recent Ziff Davis conference speech. Chris says:
It's worth noting that Microsoft's Xbox Live Arcade platform, which is an on-demand marketplace for small and inexpensive casual games, many of them created by small teams on even smaller budgets, is a great example of the Long Tail of games. In an industry where the cost of developing a traditional console game is now measured in the tens of millions of dollars, a way to reach those same consumers via a online marketplace with infinite shelf space and a place for niche titles of all sort (include re-releases of classic titles from gaming's past) is a perfect way to "scale down" to the market lost to the hits.

News-Source: gamerscoreblog.com







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